Dynamically manage all your listings across all your sales channels.
Just the way it should be.
Our D2C Ops Control Tower makes it easy to add and manage new marketplaces, retail sites, dropship vendor accounts and branded storefronts. It comes integration-ready with nearly every sales channel and supports API, EDI, flat file and other formats making it easy to add new ones.
The centralized PIM (product information management) system inside the D2C Ops Control Tower automatically formats and updates listing content across all sales channels, suppliers and other systems of record. Now you can automatically publish listings and other data in the format required by each sales channel and automatically—in real-time—update listing content, visibility and pricing based on inventory availability and cost.
Customers want access to all your products, sizes, colors and options. Get more exposure for your products by offering retail drop shipping, supporting customer DSV programs and online endless aisle experiences with our advanced drop ship automation tools.
More of what the Etail D2C Operations Control Tower can do to optimize inventory across your sales channels:
Gain access to dozens of pre-integrated sales channels including all major marketplaces, specialty and niche channels, 1P retailer sites, shopping cart platforms and international channels.
Support retail drop ship vendor (DSV) programs or locations through retail and wholesale drop shipping.
Streamline listing management by controlling inventory at the master SKU level and product data at the listing level.
Automatically adjust inventory published in listings across all channels as products are sold or inventory is replenished.
Automatically publish new listings or updates to sales channels in the format each channel requires.
Integrate with rich ecommerce content tools like Etilize and UPCitemdb or fitment tools like Fuse5.
Offer almost unlimited product variations such as color and size while publishing to a single landing page or listing.
Modify listings shown to shoppers based on regional inventory. Offer 1-2 day shipping only where profitable.
Automatically set pricing shown to marketplace shoppers based on total cost – including cost of fulfillment.
Deploy multi-currency and measurement unit conversion for international channels.