We’re the D2C optimization people.

Why Choose Us

Everything we do is with one goal in mind:

to help brands build and scale their D2C order fulfillment capabilities. And we love tackling D2C challenges.

We don’t run warehouses.
We don’t ship packages.
And we don’t make money on rate negotiations.

We build software.

Powerful software that puts you in complete control of your D2C capabilities.

Software that integrates easily with the systems you already have.

And software that’s got built-in flexibility to adapt to your future needs, not just those you have today.

Because you have better things to do with your time.

Like growing your brand.

Michael Anderson

CEO & Cofounder

Michael’s vision and leadership drive Etail Solutions forward every day. As a software industry entrepreneur, Michael recognized that a lack of time and money were the biggest obstacles preventing ecommerce entrepreneurs from scaling. He realized the need for a solution that allowed merchants to leverage automation to shift their day-to-day focus from managing operations to driving growth. As a result, Etail Solutions was born.

Clyde Seigle

CTO & Cofounder

Clyde is the technology visionary and driving force behind the ground-breaking architecture of the Etail ecommerce operations control tower. Clyde’s expertise led to Etail, a first-of-its-kind platform that enabled operational data from both the sales and supply-side of the organization to be managed in a single, centralized network.

James Irwin

VP of Operations

As a member of the leadership team, James oversees the implementation, customer support and client success functions that are responsible for helping customers transform their business through Etail Solutions’ system and services offerings. Prior to joining Etail, James was president and general manager of a major outdoor equipment company and also served in a number of finance, administration and IT roles.

Ron Noden

Chief Revenue Officer

As CRO Ron is responsible for revenue generation and the management and growth of Etail’s Sales and Marketing teams.

Ron’s background includes extensive experience in helping organizations build and sustain growth with improved marketing, sales and technology ROI. Ron brings to Etail C-level experience in software sales and marketing, has consulted with multi-national organizations on building more effective teams and leaders, and serves on the board of several non-profit organizations.

See if our D2C Operations Control Tower is right for you.

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